How To Web

The Eastern European way: From tech talents to web innovators

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School for Startups See all our Partners

  • Read More carlos

    Carlos Espinal

    Partner, Seedcamp

    Carlos co-manages Seedcamp, the most important support program for European startups.

  • Read More branko_milutinovic_small

    Branko Milutinovic

    Founder & CEO, Nordeus

    Branko is the Co-founder of Nordeus, producer of the most popular social game in the world.

  • Read More jeffrey_treichel

    Jeffrey Treichel

    Co-founder&CEO, Kolektiva/FunDeal

    Jeffrey is the founder of Kolektiva, the market-leading daily deal website in SE Europe.

  • Read More adam-somlai-fischer

    Adam Somlai-Fischer

    Co-founder, Prezi.com

    A renowned architect and visual artist, Adam co-founded Prezi.com, innovative presentation tool.

  • Read More eric_wahlforss

    Eric Wahlforss

    Co-founder & CTO, SoundCloud

    Eric is co-founder of SoundCloud, awarded 2009 “Best entertainment service EMEA” by TechCrunch.

  • Read More mark_randal_small

    Mark Randall

    Chief Strategist, Adobe Systems

    Mark is a serial entrepreneur, tech visionary and leading technology strategist.

  • Read More pablos_holman

    Pablos Holman

    Hacker, Intellectual Ventures Lab

    Pablos is a futurist, inventor, security expert, notorious hacker and world wide problems solver.

  • Read More miki_devic_small

    Miki Devic

    Co-founder, httpool Group

    Miki is the co-founder of httpool Group/CEO Germany, leading CEE advertising network company.

See full speakers list

There's more! Just leave us your e-mail address and we'll keep you up to date.

  • 35+ top international speakers and panelists featuring entrepreneurs, specialists, investors
  • Debating business analysis, mobile & social trends, technology, success models, entrepreneurship & innovation
  • Two track event, with general talks, in-depth case studies, panels and workshops
  • 750+ attendees from 10+ countries, including regional entrepreneurial / startup community leaders
  • Startup Challenge competition, Expo Section, exclusive parties, excellent networking opportunities
  • Free buses coming from Iasi, Cluj, Timisoara, Sofia, Belgrade (limited number of seats)

What's How to Web 2011 all about

How to Web fills the gap between the great tech potential and business potential the Eastern Europeans have

For two days, How to Web puts you in front of leading entrepreneurs and specialists for a feast of talks on innovation, web trends, business analysis and high-tech technologies. Being part of How to web means full access to all talks, workshops, expo area, private parties and many other.

Entrepreneurs, developers, geeks, web specialists, you are all welcomed!

Want to find out more? Got any questions?

Write us at info@how-to-web.net and we'll get back to you ASAP.

Day 1, November 9, 2011 Day 2, November 10, 2011
 
  • 08:00-9:15 Opening gates
  • 9:15-9:30
    Bogdan Iordache (Co-founder and CEO, How to Web)
    Official welcome
  • 09:30-10:00
    Doug Richard (School for Startups), on
    The Future of Building a Web Business
    Entrepreneurship
    Innovation
     Read more
  • 10:00-10:30
    Pablos Holman (Hacker, Intellectual Ventures Lab), on
    Hackers & Invention
    Innovation
    Web Trends
     Read more
  • 10:30-11:00
    Startup Challenge
    Presentations, round 1
  • 11:00-11:30 Coffee break *Powered by Internet Explorer 9

The Talks

The Works

  • 11:30-12:00
    Alastair Mitchell (Co-founder and CEO, Huddle.net), on
    The death of the traditional enterprise
    Business
    SaaS
     Read more
  • 12:00-12:30
    Miki Devic (Co-founder httpool group/CEO Germany), on
    Online Media (R)evolutions - Now &
    Then
    Business
    Advertising
     Read more
  • 12:30-13:00
    Jeffrey TreichelMihai SeceleanuMatei Pavel
    Raluca Georgescu (Co-founder, Wembrio - moderator), Jeffrey Treichel (Co-founder and CEO, Kolektiva/FunDeal), Mihai Seceleanu (Founder, Kuponiada), Matei Pavel (Founder, CautaReduceri.ro) on
    The Daily Deals madness - are those here to stay?
    Business
    Daily deals
  • 11:30-12:15
    Petru Jucovschi, on
    From Web Applications development to multi-device experiences with HTML5, CSS3 and JavaScript
    Development
    Web Apps
     Read more
  • 12:15-13:00
    Nik Silver (Director, Silver Works Ltd), on
    Life lessons in Agile
    Development
    Web Apps
     Read more
  • 13:00-14:30 Lunch break *Powered by School For Startups
  • 14:30-15:00
    Thai Tran (Founder and CEO, Lightbox), on
    Android: Opportunities and Challenges
    Mobile
    Web Trends
     Read more
  • 15:00-15:30
    Michael Breidenbrucker (Founder, RjDj), on
    Created by Data
    Mobile
    Web Trends
     Read more
  • 15:30-16:00
    Thai Tran
    Martin Bryant (European Editor, TheNextWeb), Thai Tran (Founder & CEO, Lightbox), Felix Petersen (Co-founder, Amen), Philipp Kandal (Co-founder & CTO, Skobbler), Dan Romescu (CEO, Augmented Citizen), Dragos Chivu (Director Data Marketing, Vodafone Ro) on
    Future trends in mobile
    Mobile
    Web Trends
  • 14:30-15:15
    Marius Ghenea (Business angel and serial entrepreneur), on
    Early Stage Investments: Tips&Tricks on Business Valuation
    Business
     Read more
  • 15:15-16:00
    Marcin Grodzicki (CEO, LinkFindr), on
    A quick-and-dirty guide to B2B Customer Development
    Business
     Read more
  • 16:00-16:30 Coffee break *Powered by BizSchool
  • 16:30-17:00
    Sitar Teli (Investment Manager, Doughty Hanson Technology Ventures), on
    Gamify Your Fundraising
    How To's
     Read more
  • 17:00-17:30
    Michael A Jackson (Business angel, tech consultant and advisor), on
    Raising Seed Capital
    How To's
     Read more
  • 17:30-18:00
    Ivan Brezak (Founder, Netokracija), Christian Leybold (Partner, eVC Partners), Dan Lupu (Director, Intel Capital), Sitar Teli (Investment Manager, Doughty Hanson), Mihai Sfintescu (Partner, 3TS), Radu Georgescu (President, GECAD Group) on
    Financing your business: the good, the bad and the ugly
    How To's
  • 16:30-17:15
    Dragos Georgita (Sr. Engineering Manager, Adobe Ro), on
    Moving the web forward
    Development
    Mobile
     Read more
  • 17:15-18:00
    Philipp Kandal (Co-founder and CTO, Skobbler), on
    Crowdsourcing – How the Crowd can drive your mobile business
    Development
    Mobile
     Read more
  • 21:30-05:00
    Back 2 School - Official party in Kulturhous Club
    If you're feeling like having a ton of fun, join us for the official How to Web party and bring in your school outfit for a crazy night in town with live music provided by Stereobites and DJ Vladimir Oane.
     *Powered by School for Startups
 
 
  • 08:00-9:15 Opening gates
  • 09:15-09:30
    Bogdan Iordache (Co-founder and CEO, How to Web)
    Opening speech
  • 09:30-10:00
    Carlos Eduardo Espinal (Partner, Seedcamp), on
    Trends in seed investing
    Entrepreneurship
    Innovation
     Read more
  • 10:00-10:30
    Mark Randall (Chief Strategist, Adobe), on
    Finding Your Big Idea
    Innovation
    Web Trends
     Read more
  • 10:30-11:00
    Startup Challenge
    Presentations, round 2
  • 11:00-11:30 Coffee break *Powered by Startup Weekend

The Talks

The Works

  • 11:30-12:00
    Eric Wahlforss (Co-founder and CTO, Soundcloud), on
    Bootstrapping - The ride from zero to hundreds of apps and millions of users
    Business
    B2C
     Read more
  • 12:00-12:30
    Adam Fischer (Co-founder, Prezi.com), on
    Prezi, the language of writing in space
    Business
    B2C
     Read more
  • 12:30-13:00
    Raluca Georgescu (Co-founder, Wembrio - moderator), Max Niederhofer (Founder & CEO, Qwerly), Vladimir Oane (Co-founder & CEO, UberVU), Alexandru Costin (EiR, BusinessCatalyst), on
    Key-metrics for SaaS businesses
    Business
    SaaS
     Read more
  • 11:30-12:15
    Christian Boos (Managing Director, Arago), on
    It's the End of the Web as We Know It and I'm Feeling Fine!
    Development
    Web Apps
     Read more
  • 12:15-13:00
    Paul Kinlan (Developer Advocate, Google), on
    A look at Web Intents and the future of apps with HTML5
    Development
    Web Apps
     Read more
  • 13:00-14:30 Lunch break *Powered by Business Catalyst
  • 14:30-15:00
    Max Niederhofer (Founder and CEO, Qwerly), on
    Social Identity
    Social
    Web Trends
     Read more
  • 15:00-15:30
    Branko Milutinovic (Founder and CEO, Nordeus), on
    Social Gaming – Lessons Learned
    Social
    Web Trends
     Read more
  • 15:30-16:00
    Martin Bryant (European Editor, TheNextWeb), Max Niederhofer (Founder & CEO, Qwerly), George Lemnaru (Co-Founder, eRepublik), Konstatin Hristov (CEO, Favit), George Petre (Product Manager, BitDefender) on
    The API effect: social media layers
    Social
    Web Trends
  • 14:30-15:15
    Peter Csikos (CEO, Gravity RD), on
    From technology to business: what's the catch ?
    Business
     Read more
  • 15:15-16:00
    Daniela Neumann (Co-founder&CMO, Playmob.com), on
    Product Manager: How to be smarter than your CEO?
    Business
     Read more
  • 16:00-16:30 Coffee break *Powered by Antena 3
  • 16:30-17:00
    Startup Challenge
    Competition results
  • 17:00-17:30
    Jon Bradford (Managing Director, Springboard), on
    The Perfect Team: It's a Patchwork Quit
    How To's
     Read more
  • 17:30-18:00

    * Powered by Business Catalyst
    Ivan Brezak (Founder, Netokracija), Carlos Espinal (Partner, Seedcamp), Jon Bradford (Managing Director, Springboard), Zuza Stanska (Chief Mkt GeekGirl, GammaRebels), Mikko Jarvenpaa (Chief Marketing Geek, HackFwd), Eoghan Jennings (Co-founder, StartupBootcamp) on
    European incubators: too many or not?
    How To's
  • 16:30-17:15
    Alan Bradburne (Co-founder and CTO, useitorlose.it), on
    Beyond the Like Button: Developing for the social web
    Development
    Social
     Read more
  • 17:15-18:00
    Bogdan Sandulescu (Product Manager, UberVU), on
    From 0 to 6 Terrabytes of data: 3 years and 4 databases later at uberVU
    Development
    Social
     Read more
  • 18:00-18:15
    Bogdan Iordache (Co-founder and CEO, How to Web)
    Official ending
  • 21:30-05:00
    Chill out and go crazy - Official party in El Dictador Club
    How to Web ain't over until the sun shines again, so come join the most awesome party in the town and have a great time with all our speakers, attendees and a fantastic karaoke session. Let's party !
     *Powered by Wembrio
 
Day 1, November 9, 2011 Day 2, November 10, 2011

Address: Crystal Palace Ballrooms, Calea Rahovei 198A, Bucharest, Romania

Located 5 minutes away by car from the center of Bucharest, the Crystal Palace Ballrooms provides a vast, newly-built space for accommodating all the guests of the How to Web event.

Hotels in Bucharest

  1. General Info on Bucharest

  2. 1 - 1.5 €

  3. 5 - 15 €

  4. 0.5 €/KM

  5. 1 € = 4.2 RON

  6. Find out more on Wikipedia

Startup Challenge

Do you think you have the next big idea and you need some help getting started?
How To Web is challenging all the web-changing startups in the world to a Startup Challenge for Eastern European fame. Any startup from Central and Eastern Europe can enter the competition and prove to us that their idea is the one that will rock the web in 2012.
Submit Your Startup
or read more about

Main Partners

Business Catalyst School for Startups Vodafone

How to Web - Official Movie 2010 from How to Web on Vimeo.

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  • &npsb;
    carlos

    Carlos Espinal

    Partner, Seedcamp

Reshma is the CEO of Seedcamp, organizer of the most popular European start-up contest. She joined Seedcamp from the Venture team at 3i.

Prior to 3i, Reshma spent over 3 years at Vodafone in their Commercial Strategy team and before Vodafone she started her career in the US in investment banking (Broadview) and venture capital (Softbank).